Shade for days
The idea for Common Shade was born in the back room of a Shanghai "fakes market," where vendors sell ripoff designer sunglasses that come off the *exact same production line* as the real deal. We realized there was nothing that separated "luxury" frames from a comparable product at a lower cost.
Freed of the tyranny of designer pricing!
So, we tracked down a manufacturer that makes some of the real deal designer sunglasses, and convinced them to work with us too. And without retail stores or middlemen, we were able to produce the same quality product without the luxury markup.